We use vegan straps from a wide range of materials choosing them always with sustainability in mind. Our stainless-steel straps are made of up to 91% recycled stainless steel following one of our core principles to reuse raw materials wherever possible. We also believe that plant-based materials are the way forward and therefore opt for vegan grape leather derived from organic wine waste as a leather alternative. Our textile straps are made of recycled PET bottles with an inner cork lining. So whatever strap you choose, you can be sure it is sustainable.

From the materials we choose to sustainable production processes we follow the 3Rs rule of Reduce, Reuse, Recycle in everything we do. We are one of the first watch companies worldwide to be comprehensively CO2 neutral for scope 1, 2, 3 of the GHG protocol.